MAKERS MINDSET
PODCAST
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In conversation with Artemis Patrick, President & CEO of Sephora North America
SEASON 2 | EPISODE 5
Episode Highlights
- Align Everyone on a Clear Vision. Set clear goals and have a focused plan to keep everyone on the same page. Be transparent about challenges and create space for innovation along the way.
- Focus on What Only You Can Do. Identify your strengths as a founder and hire skilled executives to handle other areas, so you can focus on where you bring the most value.
- Plan for Sustainable Growth. A viral spike can boost your brand, but it also brings challenges. Focus on steady growth and be prepared to manage the complexities of quick success.
- Collaborate Early With Retailers. Involve your retail partners early in product development. Their insights can help shape your idea and lead to a stronger product-market fit.
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Artemis Patrick is the President and CEO of Sephora North America. She’s responsible for growth strategies that make Sephora the the number-one prestige beauty omni-retailer. Artemis is also a member of Sephora’s Global Leadership Team (SLT) and Sephora America’s operating committee.
